Logomania
Abstract
The story of logos of 50 French brands.
Summary
List of brands
agnès b | GIVENCHY |
The logos of old French brands often cover up a beautiful story.
Logomania offers you to discover the stories behind the logos of 50 historical French brands. The CCI France Japon is glad to offer you this book, created by Les éditions de Paris, that reconstitutes perfectly, through the appearance of worldwide-known logos, the economic richness of French patrimony. This bilingual book (French/Japanese) is widely illustrated and retraces the History of French brand logos, from their creation as well as fun facts and key events that constructed the notoriety of those mythical brands. Those companies have been good enough to find a prosper place in Japan and now contribute to make French-Japanese relations shine.
HERMÈS
“Le Duc attelè” is inspired from a drawing of Alfred de Dreux. It is a balanced and flexible composition, a pencil drawing heightened by white gouache and red pencil, characterized by a dynamic and synthetic line.