Aiko KatohFounder of Coichigo; Co-Head of INSEAD Japan Alumni Women in Business committee; Certified Executive and Life Coach.

Aiko Katoh started her career at Goldman Sachs in the Tokyo and London offices, where she worked with institutional investors in the Asian equities markets, led corporate governance and risk management projects, and also spearheaded new product initiatives for private wealth customers. She then launched Glossybox, a beauty subscription service backed by Rocket Internet, in the Japanese market as the Japan CEO and led the business to profitability within the first year. She joined Houzz in 2014 to launch its Japan operations as the Japan Managing Director, and was promoted to Managing Director of Asia in 2019 and Executive Advisor in 2023.

She has also advised and supported various start-ups in Japan and the US, primarily driving cross-border expansion. She is also a certified personal and executive coach.

Aiko holds a BA in Economics from the University of Chicago and an MBA from INSEAD. In her personal life, she is a proud mother of three children.

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